![]() With 557 million monthly active users, Snapchat is the fifth most popular messaging app. According to the latest Snapchat stats, females are using Snapchat just as their male peers. One might expect this number to be higher, but it appears that not even one-fifth of all males on Snapchat use the photo-sharing app daily. 18% of male Snapchat users access the app at least once a day. (Snapchat, BroadbandSearch, Social Pilot) 6. For reference, Twitter gets 556,860 new tweets. Every minute Snapchat sees over 2 million snaps. Snapchat active users are opening the app 30 times a day and spend around 31 minutes on it. Snapchatters use the app for over half an hour a day. It trails behind Facebook, Instagram, Facebook Messenger, Twitter, Pinterest, and Reddit. With 45.98 million users, Snapchat is the 7th most popular social networking app in the US. Snapchat is the 7th most popular app in the US. Looking at Snapchat users by country, the US has the second-largest Snapchat user base (107 million), followed by France (24.2 million), the UK (20.65 million), and Saudi Arabia (20.2 million). Snapchat user statistics show that the platform’s largest audience base is in India – 126 million. India is the leading country per Snapchat usage. 84 million Snapchat DAUs are from Europe and 150 million are from other parts of the world. While Snapchat popularity in the region is still growing, the company managed to grow its user base globally too. North America accounts for nearly 30% of the platform’s users. 98 million Snapchat DAUs are from North America. Users are actively engaging with the platform, as Snapchat data shows they are now creating and sending over 5 billion snaps daily. In the first quarter of 2022, there are 332 million daily active users on Snapchat, accounting for an 18% YoY increase. Snapchat had 332 million daily active users in Q1 2022. 18% of male Snapchat users access the app at least once a day.50% of all stories brands post have 6 snaps or less. ![]()
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